About
I am a Senior Lecturer in Health Economics at Newcastle Business School, the University of Newcastle, Australia.
My PhD in Economics is from Ca’ Foscari University of Venice, where I used stated preference methods to study how people make healthcare decisions. Before that I took an MSc in Health Economics and Management at the University of Bologna, an MSc in Economics at Addis Ababa University, and a BA in Economics at Jimma University. I was a postdoctoral fellow at Ca’ Foscari, then a Research Fellow at the Health Economics Research Unit in Aberdeen, a postdoctoral fellow at the Harrison School of Pharmacy at Auburn, and a Health Measurement and Regulatory Science Fellow at Duke University School of Medicine. I joined Newcastle as a Lecturer in 2023 and have been a Senior Lecturer since 2026.
The through-line is preference measurement: what people are willing to trade, how reliably we can measure it, and what happens to the measurement when the person answering has not read everything we put in front of them. The last of those is why I use eye tracking, and why a fair amount of my work is about method rather than about any one clinical question.
I also build things. Estimates that stay in a paper reach a narrow audience; estimates in a working tool reach whoever has the decision. Three of those tools are public.
Service
Read more
Guest Editor, Health Policy and Technology. Reviewer for the Journal of Health Economics, Health Economics, Value in Health, Social Science & Medicine, the Journal of Choice Modelling, Theory and Decision, and BMJ Open.
I coordinate health economics and preference research activity at Newcastle and work with early-career researchers across the group.
Elsewhere
Google Scholar: 1016 citations, h-index 14, i10-index 17.
Contact
Newcastle Business School, University of Newcastle, Newcastle NSW, Australia
For collaboration, write with the question you want answered rather than the method you want to use; the method is usually the easier half. For supervision, please read what to send first.